City of London skyline at dusk
Adoption operations · UK mid-market

Turn SaaS telemetry into structured adoption.

AdoptIQ is a lightweight overlay for your SaaS estate. We read the signals you already generate in Salesforce, ServiceNow and HubSpot, and produce the scorecards, drop-off surfacing and interventions your renewal cycle depends on.

UK
Data residency, AWS London
3
Integrations at launch
4
Score factor groups
7y
Audit log retention
UK GDPR · Data ProcessorCyber EssentialsISO 27001 alignedAWS London · eu-west-2TLS 1.2+ · KMS at rest
The proposition

The second pillar of a three-layer customer relationship.

Productised onboarding gets the customer live. AdoptIQ compounds the relationship — measuring adoption, surfacing drop-off, recommending interventions — and feeds the structured data baseline that powers the renewal cycle.

01

Onboarding

Productised services land the customer cleanly on Salesforce, ServiceNow or HubSpot.

02

Adoption

AdoptIQ reads telemetry and produces scorecards, drop-off risk and interventions.

03

Renewal

Structured adoption data informs the renewal conversation, before it's a conversation.

Design principles

Lightweight. Read-only. UK-domiciled. Productised.

AdoptIQ is not another customer-success suite. It does one thing well and integrates rather than replacing. That is a deliberate engineering posture.

Lightweight

Focused scope. Fast deployments. No heavyweight CS suite to displace.

Read-only

We read from published APIs. We never write to your SaaS estate.

UK-domiciled

All customer data stored in AWS London. Backups to AWS Ireland only.

Productised

Every customer gets the same core platform. Tier differs by depth, not by custom build.

How it works

From telemetry event to adoption score, in four moves.

  1. 01

    Capture

    OAuth into the SaaS estate, read activity, records and workflow signals.

  2. 02

    Cohort

    Group users into business-meaningful cohorts (sales reps, service, finance ops).

  3. 03

    Score

    Weighted multi-factor scoring across Activity, Depth, Quality and Outcome.

  4. 04

    Intervene

    Surface drop-off risk and recommend interventions from the AdoptIQ library.

Design-partner programme

Salesforce-first. Quarterly scorecards. UK mid-market.

We are deploying with a small number of UK mid-market enterprises on the Salesforce read-only integration. Briefings are 30 minutes.